Flexible seller pricing

Pay for the inventory you need active.

Use individual equipment listings, reusable capacity, or both together. BigEquipCo can recommend a better-value tier as you grow, but you decide when to upgrade.

FIRST-TIME SELLER PROMO$29/month First month FREE

Your first eligible listing gets the first month free, then $29/month while that specific equipment listing remains active.

Marketplace plans

One-off listings plus reusable capacity.

Single Seller is tied to one piece of equipment. Every larger plan provides reusable active-listing spots, and $29 individual listings can be added above any tier.

Single Seller

$29/month
1 active listing

Best for one piece at a time

  • 1 equipment listing
  • New equipment requires a new posting
  • Buyer messaging
  • Seller dashboard
  • Listing performance basics
$29/monthFirst month FREEFirst eligible listing only
List Your First Item Free

Private Seller

$125/month
5 active listings

For owners moving several pieces

  • 5 reusable active listing slots
  • Buyer messaging
  • Seller dashboard
  • Listing performance basics
Choose Private Seller

Small Dealer

$215/month
10 active listings

For smaller dealer inventories

  • 10 reusable active listing slots
  • Dealer profile
  • Buyer messaging
  • Dealer website add-on available
Choose Small Dealer

Dealer

$600/month
30 active listings

Marketplace capacity plus monthly media

  • 30 reusable active listing slots
  • Verified dealer profile
  • 1/8-page monthly BigEquipCo Magazine ad
  • Dealer website add-on available
MAGAZINE AD INCLUDED1/8-page monthly Dealers-section ad
Choose Dealer

Dealer Plus

$1,500/month
100 active listings

For high-volume dealer inventories

  • 100 reusable active listing slots
  • Verified dealer profile
  • Full-page monthly BigEquipCo Magazine ad
  • Dealer website add-on available
MAGAZINE AD INCLUDEDFull-page monthly dealer ad
Choose Dealer Plus

Enterprise

Custom
100+ active listings

For larger dealer groups and custom needs

  • Custom active listing capacity
  • Custom magazine/media placement
  • Dealer website options
  • Custom support and integrations
MAGAZINE AD INCLUDEDCustom media placement
Contact BigEquipCo

How capacity works

Singles belong to the equipment

Each $29 Single Seller subscription covers one specific posting. You can have several at once, and each one can end independently when that equipment is no longer being sold.

Bundles are reusable

A 30-listing plan can keep up to 30 included listings active at once. Mark one sold or inactive, and that included spot opens for another piece.

Go over without being forced up

Need 12 while your plan includes 10? Keep the 10 reusable spots and add 2 individual $29 listings. Upgrade only when the larger tier makes sense to you.

Plan comparison

See the commercial ladder at a glance.

The higher tiers are designed to become marketing packages, not just larger buckets of listings.

PlanIncluded active capacityMonthlyMagazine benefit
Single Seller1 active listing$29/mo
Private Seller5 active listings$125/mo
Small Dealer10 active listings$215/mo
Dealer30 active listings$600/mo1/8-page monthly Dealers-section ad
Dealer Pro50 active listings$900/moHalf-page monthly dealer ad
Dealer Plus100 active listings$1,500/moFull-page monthly dealer ad
Enterprise100+ active listingsCustomCustom media placement

Included media

BigEquipCo Magazine grows with your dealer tier.

Explore the magazine →
Dealer · 30 listings1/8-page

Dealers section

Dealer Pro · 50 listingsHalf-page

Dealer advertising

Dealer Plus · 100 listingsFull page

Dealer advertising

Enterprise · 100+ listingsCustom

Premium/custom placement

Frequently asked questions

Pricing rules before checkout.

What counts as an active listing?

A listing counts against reusable plan capacity while it is available or sale pending in the marketplace. When equipment is marked sold, removed, paused or otherwise made inactive, that reusable slot becomes available for another piece of equipment.

Can I have more than one Single Seller listing?

Yes. A Single Seller subscription is tied to one specific piece of equipment, but your BigEquipCo account can have as many separate Single Seller subscriptions as you choose. Each individual listing has its own $29 monthly subscription and its own renewal date.

What if I need more active listings than my plan includes, but not enough to move up to the next tier?

That is perfectly fine. You can keep your current reusable-capacity plan and add the extra equipment as individual $29/month listings. For example, a Small Dealer plan includes 10 reusable spots for $215/month. If you need 12 active listings, you can keep Small Dealer and add 2 individual listings for $58, for a total of $273/month. You only move to a larger plan when you decide it makes more sense for you.

Does BigEquipCo automatically force me into a larger tier?

No. BigEquipCo can show you when another tier may save money, but adding equipment above your included capacity does not force an upgrade. You can continue using individually billed listings above your current plan.

What happens to individual overage listings when a reusable spot opens?

BigEquipCo can automatically move an eligible individually billed active listing into the newly available reusable spot. The individual subscription is then marked not to renew at the end of its already-paid term. There is no ordinary prorated refund for that cancellation.

Does my seller type force a plan?

No. Seller classification and inventory capacity are separate. A private seller can choose a larger plan if needed, and a smaller dealer can begin with a lower-capacity option.

How does the first-time seller promotion work?

First eligible listing only. A new piece of equipment requires a new Single Seller posting or available capacity on an eligible inventory plan.

What happens if I cancel?

Normal cancellations are scheduled for the end of the current paid term, with no prorated refund. You keep the applicable service through that term and the subscription does not renew. Approved upgrades or consolidations are different and may apply eligible unused prepaid value as a prorated credit.

Will my plan downgrade if I have fewer active listings?

No. BigEquipCo never automatically downgrades a reusable-capacity plan when usage drops. Downgrades are customer-initiated and take effect according to the billing terms shown for the change.

What happens when I move from 10 listings to 30?

If you choose the 30-listing Dealer plan, it adds more reusable active inventory capacity and begins the included monthly BigEquipCo Magazine benefit with a 1/8-page Dealers-section advertisement.

Are dealer websites included in the marketplace subscription?

Dealer Websites are a separate add-on product. Eligible dealers can use the same BigEquipCo inventory to power a hosted website on their own domain.

Dealer websites

Your inventory can power your own website too.

Add a branded, hosted dealer website starting at $199/month. BigEquipCo inventory powers the dealer's own domain so equipment only needs to be managed once.

Website pricing & details